<?xml version="1.0" encoding="UTF-8"?><rss xmlns:dc="http://purl.org/dc/elements/1.1/" xmlns:content="http://purl.org/rss/1.0/modules/content/" xmlns:atom="http://www.w3.org/2005/Atom" version="2.0"><channel><title><![CDATA[Viking Search Marketing]]></title><description><![CDATA[Viking Search Marketing]]></description><link>https://www.vikingsearch.com/blog</link><generator>RSS for Node</generator><lastBuildDate>Thu, 28 May 2026 18:42:46 GMT</lastBuildDate><atom:link href="https://www.vikingsearch.com/blog-feed.xml" rel="self" type="application/rss+xml"/><item><title><![CDATA[You May Be Against AI, But You Are Already Using It]]></title><description><![CDATA[Artificial intelligence can be a polarizing topic.



Some business owners are excited about it. Others are skeptical. Some are tired of hearing about it altogether. That hesitation is understandable. AI has been hyped heavily, and not every use of it is helpful, accurate, or necessary.]]></description><link>https://www.vikingsearch.com/post/you-may-be-against-ai-but-you-are-already-using-it</link><guid isPermaLink="false">6a1053a6b883334b04e2fcb5</guid><pubDate>Mon, 25 May 2026 15:00:24 GMT</pubDate><enclosure url="https://static.wixstatic.com/media/f349ce_463b2eb13f0c47f9a7c16edc249cc119~mv2.png/v1/fit/w_1000,h_941,al_c,q_80/file.png" length="0" type="image/png"/><dc:creator>Dane Gustafson</dc:creator></item><item><title><![CDATA[What Is AEO and Why Does It Matter for Your Business?]]></title><description><![CDATA[People are not only typing short keyword phrases into Google anymore. They are asking full questions. They are using voice search. They are reading AI-generated summaries. They are using tools like Google AI search experiences, ChatGPT, Perplexity, Gemini, and other answer-based platforms to get quick recommendations.]]></description><link>https://www.vikingsearch.com/post/what-is-aeo-and-why-does-it-matter-for-your-business</link><guid isPermaLink="false">6a104abdace98b70c0b1ee35</guid><pubDate>Fri, 22 May 2026 12:54:15 GMT</pubDate><enclosure url="https://static.wixstatic.com/media/f349ce_eee794360f3b4f61929bb54f5de3dd5d~mv2.png/v1/fit/w_1000,h_941,al_c,q_80/file.png" length="0" type="image/png"/><dc:creator>Dane Gustafson</dc:creator></item><item><title><![CDATA[Why Your Local Business Needs an Optimized Google Business Profile Now]]></title><description><![CDATA[When customers look for local services or products, many start with a quick Google search. Before visiting a website or calling a business, they often check the map results, reviews, photos, and hours of operation. This is where a Google Business Profile becomes essential for local businesses.]]></description><link>https://www.vikingsearch.com/post/why-your-local-business-needs-an-optimized-google-business-profile-now</link><guid isPermaLink="false">6a10457b2b5c18841b95fe2c</guid><pubDate>Fri, 22 May 2026 12:20:13 GMT</pubDate><enclosure url="https://static.wixstatic.com/media/f349ce_134da95f2af54b0f84939493af7f7e00~mv2.png/v1/fit/w_1000,h_941,al_c,q_80/file.png" length="0" type="image/png"/><dc:creator>Dane Gustafson</dc:creator></item><item><title><![CDATA[Maximize Local Search: Strategies for Business Growth]]></title><description><![CDATA[In today's digital landscape, local search has become a crucial component for businesses aiming to thrive in their communities. With the rise of mobile devices and location-based services, consumers are increasingly searching for products and services nearby. This trend presents a unique opportunity for businesses to connect with local customers and drive growth. In this blog post, we will explore effective strategies to maximize local search and enhance your business's visibility.]]></description><link>https://www.vikingsearch.com/post/maximize-local-search-strategies-for-business-growth</link><guid isPermaLink="false">6a0df92ace2b5b4a4d6d8248</guid><pubDate>Wed, 20 May 2026 18:10:50 GMT</pubDate><enclosure url="https://static.wixstatic.com/media/f349ce_2ee78f8b3f554217af3e29eb773bb6f7~mv2.png/v1/fit/w_1000,h_941,al_c,q_80/file.png" length="0" type="image/png"/><dc:creator>Dane Gustafson</dc:creator></item></channel></rss>